The on-paper story of a small group of towns in Alabama.

Laura co- founded Shoals Soul with the mission of telling the story of the small town in Alabama where she lives in an artful way.

As co-founder, Laura was responsible for:
  • Branding
  • Product Development
  • Business Development
  • Market Strategy
  • Art Direction
  • Project Management
  • Copywriting
  • Graphic Design
  • Advertising Sales Management
  • WordPress Development
  • Shopify Management
See the work in action: